818 TEQUILA AT COACHELLA
The task was to design a gas station pop-up and horse trailer bar for 818 Tequila’s new brand campaign “Out West”. The trailer was designed to be reused for other events, with its first appearance at Revolve Festival 2023. Both activations were filled with instagram-able moments, from photo moments, to props, to lounge areas. BizBash noted the 818 pop-up as one of the top activations at Coachella. At Revolve I overheard Kendall Jenner say about the trailer: “so cute!”
Venue: Revolve Festival and Gas Station in Indio Project Role: 3D Experiential Designer Company: Revolution Marketing
Programs: Sketchup, Vray, Photoshop, Google Slides
818 outpost
Social Media Photos
In progress photos
Trailer bar FINAL RENDERINGS
Concept Renderings
I had a blast working on concept renderings for the gas station pop-up. With the given parameters of time, budget and venue constraints, I worked on two concepts - a general store and a grocery store.